Three moving posters tease IllIT’s new era ahead of the comeback

IllIT has unveiled three moving posters for their new single NOT CUTE ANYMORE on HYBE Labels’ YouTube channel, signaling a bold new era for the group composed of Yuna, Minju, Moca, Wonhee, and Iroha.

The posters cut a striking figure: the first shows a lone figure facing away in a snowy, hushed landscape; the second features Moca with bleach-blond hair and a cool, imposing expression as a gunshot rings out; the third reveals a pink tombstone bearing the words “CUTE IS DEAD,” heightening curiosity about the music video’s story.

IllIT has consistently drawn attention with its fresh, kitschy, wild styling, and the moving posters demonstrate their continued ability to push concept boundaries and surprise fans with new looks.

Musically, NOT CUTE ANYMORE is described as a song that conveys a desire not to be seen as simply cute, with Jasper Harris, a producer known for leading Billboard Hot 100 hits and Grammy nominations, at the helm. Sasha Alex Sloan and youra are among the collaborators who are expected to help shape IllIT’s diverse musical palette.

Following the MV posters, two official teasers will be released on November 21 and 23, with the full album and music video set to drop on November 24 at 6 PM.