Korean 3D short-form animation expands beyond borders with RIIZE’s opening/ending songs

The Pinkfong Company announced on the 13th that its next-generation IP, Sealook, has entered Netflix’s Top 10 in nine countries. Sealook is a domestically produced immersive 3D observational animation co-created by The Pinkfong Company and animation studio Million Bolt, telling the story of seals at the edge of the Earth in a short-form series that premiered on Netflix on the 20th of last month.

Immediately after its release, Sealook entered Netflix’s Today’s Top 10 in nine countries, ranking No. 2 in India and Singapore, No. 3 in New Zealand, No. 4 in Korea and Australia, and No. 6 in the United States. The Pinkfong Company said Sealook is expanding its online influence as well.

After achieving Silver Play Button in 66 days and Gold Play Button in 109 days, the series surpassed 9 million subscribers in 30 months. As of November, total views across platforms reached about 2.9 billion, including 1.9 billion on YouTube, 600 million on Tencent Video, and 380 million on TikTok, Instagram, and X.

Moreover, after airing on Korea’s KBS, Sealook began broadcasting on Japan’s TV Tokyo from October 1, expanding across borders, with SM Entertainment’s boy group RIIZE performing the opening and ending songs to engage K-pop fans. A Pinkfong Company executive stated that Sealook has captured the hearts of global audiences on Netflix as well as on YouTube and social media, establishing itself as family-friendly content for all ages, and that they will continue to expand Sealook’s cheerful charm across borders and platforms.